The average American now reportedly has an attention span of eight to twelve seconds, according to a study by Microsoft. The study theorized that this is a result of the increased use of mobile devices and social media. Because of this, most brands are seeing
Every year, every quarter, every month, digital marketing sees new trends. In this ever-changing industry, if you’re not one step ahead, you’re already behind. In the past year alone we saw a new Google Search Console, Google Algorithm Update 2018, and many other changes to
As a society, we depend greatly on Google. When we need information, we go to Google. When we need to find another website, we go to Google. When we want to make a purchase, we go to Google. It’s sort of the internet’s bread and
As content continues to be king, in order to run a successful digital marketing campaign, companies and marketers need to consistently publish quality blog post content on their website. However, these blog posts would be basically useless if no one saw them or was even
In an ever-changing digital world, businesses are doing whatever they can to stay on top of the game. That means that traditional marketing is out, and digital marketing is in. It just makes sense, considering that the internet is such an important part of our