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Author: luke

social media, social media stratrgy, marketing strategy for startups, startup social media strategy

Social Media Marketing Strategies for Startups

Over the last several years, the world known as social media has blossomed into a marketer’s paradise. Major social media channels now offer various advertising options. This makes it easier to reach your target audience and amplify your ads. The average human spends over 2

Programmatic Media

With the digital advertising landscape constantly becoming more competitive, it’s extremely imperative to be informed on what brands are doing to continue to captivate their audiences and woo new customers. It’s more important than ever to be relevant to your messaging. Programmatic Advertising is a

Google Review, Google Reviews, Google+ Reviews, Google+ Review, Google Local, Google Local Reviews, Google Local Review, Missing Google Reviews, Disappearing Google Reviews

Where Have All My Google Reviews Gone?

First off, why are Google Reviews important? As a business, Google Reviews are valuable because they are an unbiased third party opinion. We are a community influenced by social proof and seeing a slew of positive Google Reviews tends to place the company in a


3 Reasons Why Mohamed Ali Was A Branding Master

Mohamed Ali, many of us honor him for his greatness, in and out of the ring. His iconic status has reverberated through society on a global scale. Ali was spectacular boxer, but many of his culturally significant moments happened off the ropes. Ironically, the fighter

Company Culture, Culture, Business, importance of culture

The Importance of Company Culture and How it’s Created

Anyone who has been part of a team knows the importance of culture. It’s this intangible and mysterious thing that drives a team or company. It provides a sense of identity, solidarity and pride within an organization. The Cambridge Dictionary has a fitting definition for

Twitter Launches live-stream video app, Periscope

Twitter announces the launch of their new live video streaming video app, Periscope. Originally developed by Kayvon Beykpour and Joe Bernstein in 2014, was acquired by Twitter in January for reportedly $100 million. A free app for IOS, Periscope is a live audio and video

Welcome to the Revolution

“We don’t have a choice on whether we do social and mobile, the choice is how well we do it.” – Erik Qualman The revolution is upon us. It’s happening all around us, whether you’re actively participating or not, Social Media is taking over the